Item Details
- Location: Greer, SC 29650
- Country: United States of America
- Lot #: M-0058291
Available for auction is a vintage neon Pontiac illuminated sign. This 72" x 45" x 17" Walker & Co. sign is indicative of the outdoor advertising the company was pumping out its doors in the 1950s. Pontiac’s origins date back to 1893 when Albert North and Harry Hamilton founded the Pontiac Buggy Company in Pontiac, Michigan.
The pair then switched gears in 1906, turning their focus from horse-drawn carriages to motor vehicles and taking on the name Oakland Motor Car only to be purchased by General Motors a couple of years later. GM officially introduced its companion to its Oakland line, Pontiac, in 1926.It was in 1885 that Walker & Co., of Detroit, Michigan, began its journey to becoming one of the most well-known advertising companies of the first half of the 20th century. 
As outdoor advertising became more and more effective in the 1920s, and cars became more common, the company began providing signage for top auto manufacturers, department stores, beverage makers, and more. According to the Detroit Historical Society, Walker & Co. was an early adopter of new technologies like neon and fluorescent lighting, helping it to expand its reach across the state. 
Walker & Co. was producing 95 percent of the auto company and auto dealer signs by the 1950s and had earned its slot as one of the top five outdoor advertising companies in the nation, prompting a series of buyouts. This vintage double-sided neon is in working condition and features Pontiac’s iconic Native American-head logo, which was later retired in the mid- ‘50s. 
The buyer is responsible for tariffs, duties, customs, shipping, shipping insurance, handling, transactional fees or any miscellaneous fees. PCARMARKET is not responsible for anything lost or damaged during shipping.
Auction Results
- Highest Bid: $8,000
- Auction End: May 30, 2025 07:35:00PM UTC
- Number of Bids: 5
Comments (9)
Bid in the amount of $8,000
Bid in the amount of $5,500
Bid in the amount of $5,000
Bid in the amount of $650
Bid in the amount of $500
@Fastmike1977 I do not know of a way that I can prove it to you. I can certainly upload more photos, but we have taken photos of pretty much everything on the sign. I will be happy take any photos and have PCar upload them that you would like to see. I do not have any paperwork to go along with this sign. Nothing was provided when I purchased the sign years ago.
Any way to verify that it is in fact “vintage “?
@Fastmike1977 no sir. I could not find any indication of dates on the sign itself.
Any more information as to the date of manufacture?